At J&A, each associate brings a different perspective to every situation. As such, we structure ourselves differently than most agencies. Our approach is to give each client service and care from every member of the J&A team. We have detailed knowledge of each client's products and services as well as their competition. This unique approach is a testament to why our clients' communications programs consistently deliver exceptional results year after year.
Our staff comprises smart, technology-savvy professionals with a flair for exceptional communications. Led by PJ Jennings, our associates blend their expertise in technology, publicity, marketing and business disciplines to develop the highest-caliber marketing communications - from strategy to concept to implementation.
President and CEO
As president and CEO, PJ Jennings manages all accounts, providing strategic public relations counsel from development to implementation. With decades of experience, PJ has a proven track record in public relations and marketing, helping companies increase awareness, sales, market share, and profit.
PJ has counseled prominent organizations such as ABB, ABB Wireless, Astec Power, APC, Eaton, Honeywell, International Battery, Lee Technologies, Mitsubishi UPS, Tropos Networks, VYCON and the University of California at San Diego among many others. “I’m very fortunate to work with some of the best and brightest engineering and marketing minds from a variety of industries.”
PJ was also instrumental in helping bring LEGOLAND to Carlsbad, Calif. As a quiet seaside community, residents were afraid of the park and petitioned against it not understanding the educational nature of LEGOLAND. Through education and inviting support from influential dignitaries, residents’ minds were changed. Today, LEGOLAND California is enjoyed by children and adults alike from Carlsbad and from around the world.
Within her vast portfolio, work that she is especially proud of was her involvement with the POW/MIA Liberty Alliance. During Operation Desert Storm, when the first Camp Pendleton marine pilots were shot down in Iraq, the wife of one of those pilots formed the non-profit Alliance to help put pressure on the Iraqi government to adhere to the Geneva Convention. To get media attention, PJ led an exhaustive and emotional public relations launch that included asking people to write letters to the Iraqi ambassador for the release of the POWs. Through press conferences that included the national and international press, people became more informed about the Geneva Convention and thousands of letters from adults and children were written and sent to the Iraqi ambassador. We think the efforts paid off as those first POW’s came home – alive.
PJ has a Bachelor of Arts degree in Marketing from MUST University’s School of Business and Management. PJ has also been instructed in Six Sigma and Lean Principal manufacturing processes. Of special note is PJ’s vast experience and work with power quality and renewable technologies. PJ is an accomplished writer and has been published in numerous data center, IT Networking, engineering, electrical, power and renewable trade publications.
Director of Technical Communications
Susan has more than 25 years experience in communicating technical information for companies ranging from start-ups to the Fortune 100 - both in-house and on the agency side. Particularly knowledgeable about power and energy-related technologies, networking, telecommunications and digital media, Susan has won numerous awards for client products as well as her own writing and teaches graduate Multimedia Development classes at San Diego State University.
Susan holds a Bachelor of Arts degree in Communications from the University of California at San Diego, a Master's Degree in Education emphasizing Instructional Technology and Multimedia form San Diego State University and a Certificate of Technical Communications from the Massachusetts Institute of Technology.
Sr. Account Executive
Pat Rarus has more than 20 years of marketing communications experience. Her expertise includes copywriting, ghostwriting and technical writing, as Pat is adept in English grammar, syntax, and punctuation – vital yet rare skills in this tweeting and texting world. Pat writes website copy, brochures, technical articles, annual report copy, biographies, speeches, reports, press releases, newsletter articles, books, blogs and other social media, PowerPoint presentations and résumés. She also proofreads copy with the skill of an English and communications adjunct professor, which she has been since 1982.
Over the years, Pat has won a variety of professional awards for her writing and corporate communications projects from these organizations: Public Relations Society of America, Orange County Chapter; Health Care Communicators, San Diego; International Association of Business Communicators, Orange County Chapter; and Sigma Delta Chi, San Diego Chapter.
Pat holds a Master of Science degree in Mass Communications and a Bachelor of Arts degree Magna Cum Laude in journalism from San Diego State University. In addition, she holds a certificate in medical marketing from UCLA Anderson Graduate School of Business. She also possesses a lifetime teaching credential in communication services and related technologies from the State of California. Pat serves on the newsletter committee of the Association for Women in Science (AWIS, San Diego).
Technical Consultant and IT Manager
As a technical consultant, Dave McIntosh brings to J&A insight into the inner workings of various technologies. A 25-year veteran with more than 15 years in information technology, Dave's expertise in networking, power and telecommunications provides real world answers to complex technology issues.
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